Post by Segaman on Nov 13, 2004 9:11:40 GMT -5
Halo 2 broke entertainment retail records in its first 24 hours on store shelves, selling through 2.4 million units in the U.S. and Canada, and banking $125 million, Microsoft reported today.
"Halo 2 has blown the roof off of any other sales day in the history of GameStop,” said Dan Dematteo, president and chief operating officer at GameStop. “In just one day, we sold more than half a million copies of Halo 2 -- more than any other game in history in its first day of release. Halo 2 has become more than a pop culture phenomena -- it's become a pop culture frenzy."
“EB Games had a record-breaking day as gamers across the country lined up for hours to be one of the first to get their hands on Halo 2 on November 9,” said Jeff Griffiths, president and CEO of EB Games. “The Halo 2 frenzy, anticipation and excitement felt throughout the country prove that Halo 2 has become more than a game -- it’s a pop cultural phenomenon.”
According to Microsoft Halo 2 has generated more money on day one than any of the biggest movies in box office history including Spider-Man 2, Harry Potter and the Prisoner of Azkaban and The Matrix Reloaded. In addition, Halo 2 surpassed this past weekend’s box office rocket, The Incredibles, which grossed $70.5 million in three days compared to the $125 million pulled through by Halo 2 in one day.
"The first 24 hours of Halo 2 sales have taken our breath away," said Peter Moore, Corporate Vice President, Worldwide Marketing and Publishing, Xbox. "Across North America, 2.4 million copies of the game were sold through, representing $125 million in total cash register receipts for retailers. It's no longer just a huge game for us but has become a seminal milestone for the entire industry."
"Halo 2 has blown the roof off of any other sales day in the history of GameStop,” said Dan Dematteo, president and chief operating officer at GameStop. “In just one day, we sold more than half a million copies of Halo 2 -- more than any other game in history in its first day of release. Halo 2 has become more than a pop culture phenomena -- it's become a pop culture frenzy."
“EB Games had a record-breaking day as gamers across the country lined up for hours to be one of the first to get their hands on Halo 2 on November 9,” said Jeff Griffiths, president and CEO of EB Games. “The Halo 2 frenzy, anticipation and excitement felt throughout the country prove that Halo 2 has become more than a game -- it’s a pop cultural phenomenon.”
According to Microsoft Halo 2 has generated more money on day one than any of the biggest movies in box office history including Spider-Man 2, Harry Potter and the Prisoner of Azkaban and The Matrix Reloaded. In addition, Halo 2 surpassed this past weekend’s box office rocket, The Incredibles, which grossed $70.5 million in three days compared to the $125 million pulled through by Halo 2 in one day.
"The first 24 hours of Halo 2 sales have taken our breath away," said Peter Moore, Corporate Vice President, Worldwide Marketing and Publishing, Xbox. "Across North America, 2.4 million copies of the game were sold through, representing $125 million in total cash register receipts for retailers. It's no longer just a huge game for us but has become a seminal milestone for the entire industry."
