Post by Segaman on Mar 11, 2004 17:43:41 GMT -5
Funcom and Alienware Corporation have agreed to form a strategic partnership, benefiting both companies in their aim to be market leaders in their respective fields. The first step of the partnership will see mutually beneficial marketing activities running through September of 2004.
"Our two companies are highly dedicated towards gamers, and both Funcom and Alienware are considered to have the highest possible quality products" says Trond Arne Aas, CEO and President of Funcom, and continues "To have an Alienware PC is a dream come true for any serious gamer. These sleek systems provide the reliability, speed and durability we demand when creating and presenting our games"
The first effects of the newly formed partnership will be seen with the MMORPG Anarchy Online. Under terms of the deal, Anarchy Online - Alien Invasion will be developed and presented on Alienware PCs. This enables Funcom to further increase the quality of their multi award-winning sci-fi saga. Additionally Funcom will for the first time introduce product placement in Anarchy Online, as well as sporting " Developed on Alienware" on the retail box and on various marketing material. Further aspects of the partnership will be seen throughout the year.
"Alienware high-performance systems offer the uncompromising power and performance needed to experience Anarchy Online - Alien Invasion at its best. We are proud to be working with Funcom on this exciting new release" said Kevin Wasielewski, vice president of marketing for Alienware Corporation.
"Our two companies are highly dedicated towards gamers, and both Funcom and Alienware are considered to have the highest possible quality products" says Trond Arne Aas, CEO and President of Funcom, and continues "To have an Alienware PC is a dream come true for any serious gamer. These sleek systems provide the reliability, speed and durability we demand when creating and presenting our games"
The first effects of the newly formed partnership will be seen with the MMORPG Anarchy Online. Under terms of the deal, Anarchy Online - Alien Invasion will be developed and presented on Alienware PCs. This enables Funcom to further increase the quality of their multi award-winning sci-fi saga. Additionally Funcom will for the first time introduce product placement in Anarchy Online, as well as sporting " Developed on Alienware" on the retail box and on various marketing material. Further aspects of the partnership will be seen throughout the year.
"Alienware high-performance systems offer the uncompromising power and performance needed to experience Anarchy Online - Alien Invasion at its best. We are proud to be working with Funcom on this exciting new release" said Kevin Wasielewski, vice president of marketing for Alienware Corporation.
